I bought a bike today.
Even now, I'm feeling rather silly about it - we'll get to that later.
With most of the things I buy, I go through a rather specific (one might say, neurotic) process.
I talk to people first, then check three things out online:
1. Reviews - do people like it?
2. Reviews - can it do what I specifically need it to do?
3. Prices - are there online coupons? Seasonal sales ever?
Then, I go into the store.
Even as advanced as online product buying can be, it can't quite simulate holding the object in your hand, smelling it, or riding it, in the case of a bike.
Once in the store, I compare everything I know to the actual product and make a few decisions:
- Do I buy this product here, now?
- Do I like it, and intend to buy it later, online?
- Do I need to abandon this product and go back online to find another?
Typically, if I like the product and it's close to the online price, I buy it in person right there.
This is a luxury, honestly - I could wait and buy cheaper online, but I choose not to.
So then the bicycle - I researched it reasonably well online, and decided that although I could probably get one cheaper if I bought off Craigslist, I wanted a store that I could return to if something went wrong, and didn't want to order online and be forced to assemble the bicycle myself.
Still, my goal was to go to the store, find the actual bike I wanted, and then research it thoroughly online, potentially visiting other stores as well.
All my research suggested that a Road bike is best for city riding, so I tried one out.
I haven't ridden a bike in perhaps ten years, and it was much too wobbly, with the brake handles in unfamiliar places for me to be riding along side cars securely.
Definitely had a few close calls with cars in the 10 minutes I was riding it.
Somewhat rattled, I returned to the store, and asked him to give me another bike.
After a spiel about how it's not easy to find bikes for tall riders, he gave me another one, a hybrid I believe. I took this one out and loved it.
Now for the difficult part.
He originally quoted me the price at $200 when I took it out (the other bike was $150).
My goal was to knock the price down about $25 - if I could do that, I was sold, here and now.
I thought I might try to bundle in a lock with a bike for $200, since I had to buy a lock anyway, and I figured there might be one around $30.
I got back to the store, said I liked it, and asked how much.
He said $250. I immediately replied that he had told me $200, surrendering my ability to bargain it down from there.
I tried to then propose my lock bundle, but he said no.
At this point, I should have walked out, researched the bike, and checked a few other stores.
Instead, I gave in and bought it.
Worse, since I was buying the bike and in NYC there's no use in having a bike without a lock unless you want to keep it in your apartment, I bought a lock as well (and definitely overpaid for it - $50).
Another mistake I made was my attitude at the end - once I had decided to buy, I should have become best friends with the guy - how else can I expect him to help me out if something goes wrong with the bike? Instead, I acted like I was unhappy with the amount I was paying (which I was), and left with my head hanging low.
Then I took my bike for a ride - about an hour long.
It was freaking awesome, and I'm really happy about it (of course).
What's more, I'm certain that it's perfect, because that's how my life tends to work out!
Still, the following things occur to me:
- I shouldn't really be spending that much on a bike right now, as I'm trying SAVE money to work on my company
- Even if buying, I should have waited longer and paid less
- I CERTAINLY should have waited to buy a lock, and just kept the bike in my room for a week
Last thing - all of this regret is ridiculous.
I've bought the bike, I love it, and at this moment, all the pricing, and decision making is behind me.
Sure, maybe I made a mistake, but unless I'm prepared to do something about it, the guilt or post-purchase dissonance makes no sense!
I think this is the type of thing we must learn to learn from, and then leave behind us.